Best Places to Buy Gold & Silver Online

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Last Updated: May 29, 2024

Looking toward the future can be stressful when your nest egg is not growing as rapidly as you'd like. We are all concerned about the economy and inflation, which can make us lose money daily.

Portfolio diversification is the way to go, but where should you buy gold and silver online? We all know online gold dealers aren't equal. Some companies make promises they can't deliver to gold and silver investors.

We put together this guide to help new beginners get started. We want you to feel confident when buying gold bars or gold coins. Once you find the best precious metals dealer, investing in your retirement will be easier.

Why Should You Invest in Gold and Silver?

The stock market can be volatile. During times of turbulence, people can begin to panic. Will your 401k be as valuable as you hope?

People all over the world are investing in gold and silver because it offers protection against inflation. It typically does not decrease in price like fiat currencies and can increase your ROI.

Investing in a gold IRA offers tax advantages. The IRS allows you to invest in gold, silver, platinum, and palladium with tax-deferred dollars. When you buy precious metals online, the dealer can ship your gold and silver products directly to your depository.

What are the Best Places to Buy Gold and Silver Online?

Conduct a basic search on the Internet, and you will quickly discover tons of options for buying gold coins. There are dealers located in just about every country.

These dealers offer various silver rounds, gold bars, and even foreign coins for investors. Below are our top five picks for companies that sell gold. We have vetted each of these personally, so you can rest assured they are the best online gold dealers in the world.

Top 3 Gold & Silver Companies in 2024

Best Overall

Bar Code Score Card ™

Excellent customer service from precious metals experts.
Best For Service

Bar Code Score Card ™

American Hartford Gold
5 Star customer service, easy to work with, and a low price guarantee.
Best For Education

Bar Code Score Card ™

Augusta Precious Metals
Earned best overall gold IRA company of 2022 by Investopedia's most transparent.


Goldco is the leading precious metals dealer because they genuinely care about their customers. We have never found another reputable dealer that offers the same level of customer service.

When you first start investing in gold and other precious metals, having a guiding hand is essential. An online dealer should offer guidance and have patience in answering your questions.

Goldco has been in operation since 2006. The company's owner, Trevor Gerszt, is hyper-focused on setting the standard in the gold industry. They have surpassed many companies, including the American Precious Metals Exchange.

When purchasing gold, silver, platinum, and palladium coins from Goldco, you can rest assured they work with a professional coin grading service to guarantee authenticity and purity.

If you need assistance with precious metals IRAs, they are the dealer that will help you buy gold bars and coins with ease. The company's Better Business Bureau rating is A+, and the Business Consumer Alliance gives them an AAA rating.

Advantages of Buying From Goldco

The advantages of working with Goldco are plenteous. We invite you to survey the following to decide if Goldco is right for you:

2 American Hartford Gold

American Hartford Gold is another physical gold dealer that takes great pride in its services. Sanford Mann opened the company in 2015, and although it is a new kid on the block, compared to other more established dealers, it is setting the bar higher than ever before.

You can expect competitive pricing when you buy gold coins from American Hartford Gold. You will find gold options like the American Gold Eagle and other collectible coins here.

The company has an A+ rating on the BBB. The many glowing reviews on review sites prove American Hartford Gold is a company that puts its customers first in everything they do daily.

These bullion dealers deliver a 100% customer guarantee. Guarantees do not often come from bullion dealers. Whenever you search for bullion dealers, ensure they are a numismatic guaranty corporation.

Advantages of Buying From American Hartford Gold

American Hartford Gold shows its heart through its supreme customer service program. If you want to buy from American Hartford Gold, consider these advantages:

3 Augusta Precious Metals

Augusta Precious Metals is another company that sells gold. Augusta is widely known for its guiding hand. They make it easy for new investors to get started with precious metal investing. In fact, they even offer to handle all the paperwork.

Augusta has been around since 2012, and Isaac Nuriani heads the operation. Among bullion dealers, Augusta is tops because of its low prices and superior gold products.

Like Goldco, Augusta has incomparable records on consumer rating sites. The Better Business Bureau awarded Augusta an A+, and the Business Consumer Alliance gives the company an AAA.

All you need to do is read the countless 5-star reviews for Goldco and Augusta to understand why they are listed tops in our list of trusted dealers. Both companies work with the leading custodians and depositories to make investing in gold and silver bullion easy.

Advantages of Buying From Augusta

Augusta has proven its value over the years. Below, you will find the advantages of buying from Augusta:

4 Birch Gold Group

If you begin researching companies, you will likely find Birch Gold Group near the top. Investors love Birch because they offer some of the lowest prices, even beating companies like JM Bullion.

When you buy gold and silver from Birch Gold Group, you can rest assured that the gold and silver bars are of the highest quality. The company is run by Laith Alsarraf, who started the group in 2003.

Ben Shapiro recommends Birch Gold Group to his viewers, and the Better Business Bureau has given the company an A+ rating. Like Goldco and Augusta, Birch Gold Group also has an AAA rating on the Business Consumer Alliance.

Advantages of Buying From Birch Gold Group

Birch Gold Group is a trusted name in the gold industry. They rise above the likes of Money Metals and crush the competition. Consider the advantages below:

5 Noble Gold

Noble Gold is another precious metal dealer that is highly trusted in the industry. Collin Plume and Charles Thorngren opened the business for gold investors in 2016.

The company has an A+ rating on the BBB. Many new investors like Noble Gold because it offers a low-pressure sales approach. You don't want to feel overly pressured into making additional purchases when you buy physical gold.

The company is friendly, transparent, and trustworthy. They will guide you in choosing secure storage, and you may even be eligible for free shipping, depending on your purchase of gold, silver, platinum, and palladium.

Advantages of Buying From Noble Gold

Noble Gold seeks to rise above its competitors with transparency and trustworthiness. Think about the following advantages before selecting this dealer:

Are There Risks to Buying Gold and Silver Online?

There are risks to purchasing anything online, including gold and silver coins, but there are ways to mitigate the risks and ensure a smooth transaction. First, you must vet each company that sells gold and silver before purchasing.

You should only shop from secure sites when buying precious metal products. Be wary of sites that send you to third-party payment processing. Ensure your trip to the processor is encrypted every step of the way.

Before sending a wire transfer or funding your account with a credit card, ensure you understand the terms and conditions of buying from the site. Ask about the return policy and processing times so there will be no hidden surprises.

What Should You Look For in an Online Gold Dealer?

As you grow interested in investing in gold, silver, platinum, and palladium, discovering the right dealer will be the next step. While some people look for a company that offers free shipping, there are other criteria you need to use in your search.

We have compiled a list that should help guide you in the factors to consider when searching for a dealer. While no dealer will be perfect, you should be able to check off the following boxes for each company easily:

If you check off each of the above for any dealer, you can rest assured your purchase of precious metals should be seamless and enjoyable. Avoid companies like Money Metals Exchange, SD Bullion, and JM Bullion because their customer service effort is lacking.

Goldco, Augusta, Birch, American Hartford, and Noble Gold all allow you to buy gold and silver without stress. Get the best prices and the finest level of customer service.

How to Get Started Investing in Gold and Silver Coins?

It's not difficult to invest in gold and silver coins. You can buy gold and silver for your personal collection or work within a self-directed IRA. Experts recommend you invest between 5% and 10% of your retirement accounts in precious metals.

A precious metals IRA allows you to invest in gold, silver, platinum, and palladium as long as the bullion meets the purity demands of the IRS. When investing in gold for an IRA, you cannot store your precious metals at home and will need to work with a custodian for guidance.

Gold has been the most sought-after of the precious metals for many years. This metal has been used for currency production since antiquity. Although the US is no longer under the Gold Standard, it is still considered an integral investment.

You can invest in coins, bars, and rounds if you have a gold IRA. The IRS has purity rules that limit the type of gold you can purchase. Coins, bars, and rounds must have a fineness level of 99.5%. The only exception to this rule is the Golden Eagle Coins. These are of lower purity but are allowed by the IRS.

Silver is another popular choice among investors. You can purchase silver rounds, bars, and coins with a precious metals IRA. People buy silver because of its great demand in many industries.

New investors often start with silver because it is cheaper than gold and other precious metals. Buying silver will not require such a large investment as gold but will also not pay off as handsomely.

You also have the option to invest in platinum and palladium bars, rounds, and coins. The Platinum American Eagle Coin is one of the most popular investment options.

Platinum and palladium are rare precious metals, so finding them among gold dealers can sometimes become difficult. Check with the dealer first to ensure they offer options in these metals. Some will even offer free shipping on qualified purchases.

How Much Gold and Silver Should You Buy?

People go from one extreme to another. Some stockpile gold, silver, platinum, and palladium, while others prefer a more conservative approach.

Because putting all your money into a single asset is risky, most financial experts agree you should keep your investment to ten percent or lower. When you buy silver, platinum, palladium, and gold, you can maximize your portfolio diversity and help hedge against looming inflation.

Financial experts also agree that you should invest a higher percentage in gold. Silver is more volatile than gold, and the price can fluctuate more drastically.

Gold performs well in times of economic crises. The more diversity you have among your precious metals, the less risk you will take when investing in bullion.

Most Popular Gold & Silver Coins

Now that you know more about the top places to buy gold & silver, let's discuss the top coin options. Allow the following to spark creativity in your investment approach:

While the above are legal tender, you can also invest in silver and gold rounds which are not legal tender even though they look like currency. The IRS also allows investors to hold bars in their IRAs

FAQ About Buying Gold and Silver

We've given you a lot to chew on when it comes to investing in precious metals. You now know about five dealers you can trust to complete your transactions.

People new to investing in gold frequently have many questions and need factual answers to help them make tough decisions.

The companies we've listed above are the best in the industry. So many people rely on companies like Goldco to help them with their precious metals investments because they are the best.

We get a lot of questions about investing in silver coins and precious metal options. The questions and answers below should help guide you in purchasing silver/gold bull.

You can buy gold online from Goldco and other companies listed in our top five. When selecting a dealer for rare coins, vet them carefully.

Not all gold dealers are created equal. Goldco is the best because of its consistent performance and reputation. If you would like to invest in gold, silver, platinum, and palladium, there is no better dealer in the world.

It is safe to buy silver online if you purchase from a reputable gold dealer. You can buy silver bars, coins, and rounds for a self-directed IRA as long as they are 99.9% pure. The Silver American Eagle Coin is a popular investment option.

Silver bars stack easily and can be purchased in many weights. Try diversifying your investment portfolio with a combination of gold/silver for the best results.

The best website to buy silver from is Goldco. Goldco has been providing gold/silver products since 2006. The company has gained investors' trust because of its transparency and unique approach to customer service.

Buying silver from Goldco ensures you receive the highest quality products. Gold/silver are the two most popular investments, but Goldco also offers platinum and palladium options for those who want to diversify their investment strategies further.

Gold is a good investment right now. As demand for gold continues to rise, prices will also go up. When you invest in gold, you can get a solid ROI and easily prepare for retirement.

Whether you invest in gold as a part of an IRA or for your private collection, the benefits abound. Gold allows you to hedge against inflation and protects against deflation. With the right dealer, you can even get free shipping.

Money Metals Exchange is not a good dealer. We cannot recommend them to our readers because they have had many customer complaints in the last three years. If you are looking for silver bullion, you should consider Goldco.

Goldco is the best dealer we have found in our research. They offer silver/gold bull and other precious metals. Goldco gives free shipping and a host of other benefits.

Diversify Your Portfolio By Buying Gold and Silver Online

Have you been monitoring your 401k and stocks and seeing them fall almost daily? Are you concerned about your nest egg dwindling? Many people have financial worries at this time. We often wonder if we will have any wealth to pass on to our children.

If you have the concerns above, investing in gold is the way to alleviate them. Buying silver/gold bull is an excellent way to increase the diversity of your investment portfolio.

We have painstakingly researched to learn as much as possible about the best places to buy gold bars and silver coins. You will not find a better dealer to purchase silver bullion from than Goldco.

Goldco treats its customers like family and works to ensure your satisfaction. The silver bars you purchase from Goldco will be of the highest quality available. By diversifying your portfolio with gold, you can protect your retirement investments. Goldco helps you find gold coins with ease.

Top Rated Gold & Silver Companies in 2024
Best Overall

Bar Code Score Card ™

Excellent customer service from precious metals experts.
Best For Service

Bar Code Score Card ™

American Hartford Gold
5 Star customer service, easy to work with, and a low price guarantee.
Best For Education

Bar Code Score Card ™

Augusta Precious Metals
Earned best overall gold IRA company of 2022 by Investopedia's most transparent.

Bar Code Score Card ™

Birch Gold
High level of customer service and a solid reputation

Bar Code Score Card ™

Noble Gold
High level of customer service and a solid reputation